Digital Marketing Course At Bangalore

Digital marketing course in Bangalore at LIPSINDIA is a classroom training program which covers all facets of web marketing ie. SEO, Google Adwords, Display marketing, Social media and other tools. Post this program you would be able to work as a digital marketer. You can work for any digital marketing agencies, internet marketing teams of business setups , start your own website and run business , work as a freelancer or be a part of the web marketing outsourcing industry. LIPSINDIA recruitment team would be responsible for ensuring that everyone who undergoes our training program gets job interview opportunities. You get to learn all of it from IIT / IIM alumni and various other industry experts..

For all those who have attended any digital marketing course from any other training institute and have been unsatisfied with it, you can enroll with our program at 50% of the course fees or get a discount equivalent to your course fees ( which ever is lesser). You will need to carry your fees receipt to avail this offer.

 

Register before 8th Sept by paying Rs2000 registration fees( included in the fees) and get Rs 3000 Discount On the Fees. This Regsitration Amount is refundable in case you choose to discontinue post three sessions.

WE WILL OFFER 75% OFF ON COURSES FEES TO MARTYRS FAMILIES AND  50% OFF ON COURSE FEES FOR ARMYMEN DEPENDANTS.

The Most Detailed Digital Marketing Course Content Available In Bangalore Compare it Yourself

Web Introduction

  • Digital Marketing Overview
  • Understanding website structure- Domain, Sub Domains, Servers, Hosting, CMS, WordPress website creation, Web Pages Creation
  • Learnng basic html tags, Anchor, Images, Urls, Listing, Div, class

Google Adwords

  • Account creation, Billing methods and understanding the adwords structure
  • Understanding payment modes- PPC, CPM, CPA, CPL, and understanding marketing funnel
  • Campaign structuring ,Keyword research and identification,Landing page optimisation ,Ad format and ad copies adwords policies: Text format, Display format
  • Campaign Placement and targeting, Campaign Optimization: Geo-targeting , Bid Managements, time schedules ,Setting automated rule parameters
  • Targeted ads on Google display network,Dynamic Ads on search network, Remarketing techniques
  • Performance monitoring and Campaign tracking,impression shares, shared library and reports
  • Google Adwords Certification Assistance
  • Merchant center creation,Data feed creation,Merchant center adwords linking,Shopping ad creation.

On Page SEO

  • Initial Site Analysis,Competition Analysis, Keyword Research, Keyword Density,Title/Description/Keyword/Other Meta Tags Development
  • Site (URL) Structure Analysis, Web Designing Basics, URL renaming/re-writing, Content Development Check,H1, H2, H3 Tags,Anchor Text
  • Existing Web Content Optimization, Image Optimization, Use of robots.txt, HTML Validation, Creation of XML/HTML/Text Sitemaps.
  • Understanding Cannibalisation, canonicalisation, International targeting, Multilingual targeting

Off Page SEO

  • Understanding links, anchors, follow nofollow
  • Google Mapping/Listing ,Press release news syndication,RSS (Really Simple Syndication) Local and regional search engine indexing
  • Forum Posting & Posting Free Classifieds,Yahoo Answer Link Building,
  • Article submissions, PR submissions, Guest Blogging, Commenting

Social Media

  • Facebook- Facebook for business, Opengraph, Page creation, content strategy, hashtags, facebook applications, paid advertisements, Remarketing, Analytics
  • Twitter- Understanding twitter for business, Page creation hashtags, discover, cards, strategies to add followers, Marketing and tools, Analytics.
  • Youtube- Channel creation, video promotion, increase viewership, annotations, cards.
  • Linkedin- Content strategies, paid promotion

Email-marketing

  • Understanding how mail servers work
  • Understanding terms- Hard Bounce, Soft Bounce, Open rate, inbox , spam
  • Mail Chimp Introduction- Sending mail, use templates, landing pages, lead capturing, Mail Automation.
  • Inbound marketing concepts using mail services, customer bucket creation and content customisation

Ad Servers-Display

  • Understanding the online advertising ecosystem, adnetworks, publishers,ad servers, ad exchange servers
  • Ad server basics and installation. We train you on Openx (Revive)
  • Implementing display banner, understanding and implementing banner ad codes
  • Learning setting like geotargeting, frequency capping, pixel tracking, conversions
  • Identifying right publishers using tools : Alexa. Understanding how third party cookies work

Google Analytics

  • Google analytics setup, understanding how google analytics
  • Goal settings, creating channels, dimensions and metrics
  • Understanding key metrics- pageviews, soucre, medium, bounce rate, segments, sessions
  • Multi channel funnels, conversion sources, goal analysis, Understanding customer demographic and behavioural aspects.

Mobile Marketing

  • Mobile app promotions, Techniques to improve downloads and usage.
  • Understanding the world of missed calls
  • SMS marketing Campaigns
  • ASO(App store optimisation)

Social Media Analytics

  • social media metrics, real time customer targeting, sentiment analysis, competitor tracking, hootsuite

Video Ads

  • Creating youtube channel, Understanding annotations, cards, navigation within youtube channel, Increase Views, Increase search ranking
  • Linking to adwords Account
  • Promoting video ads on youtube, Formats,Cost ,targeting, Analytics

Affiliate Marketing And Content Creation

  • Affiliate Marketing: Understand affiliate network, Selling through affiliate channel, Revenue generation affiliate marketing.
  • Content Creation:  Creating Infographics, Video creation tools, Comic strip creation.

Eligibility

  • Digital Marketing Course would be beneficial for – Fresher Graduates / Fresher Post Graduates / Final year marketing postgraduates who have not yet found a campus job.
  • Stuck in door to door sales job / Working professional / Entrepreneurs / business owners – intending to ride the growing job opportunities / business opportunities in internet marketing , digital marketing and social media. A must gain skill for Entrepreneurs, as it gives them enough understanding on their spend.

Duration

  • The duration of the digital marketing program is 2-3 months depending on the batch you are a part of . Weekend batches typically take about three month and weekdays batches are about 2½ months. 

What You Get On Your Plate To Learn

Server Space

Unlimited Server Space For Wordpress Website Creation and Learning, Free Access to paid Website creation tools.

Paid Campaigns

Adwords spend and Facebook spend for for every group of three. Access to live Google Adwords data set.

Live-Paid Platforms Access

Live Google Analytics Data, Live Search Console data, Paid Mailchimp account access, Paid Infographics, Video, Comic Strip maker access, Opens Adserver

Free Trial Platforms

SEMrush, Kwfinder, Hootsuite, Trackur, Spyfu, Puschcrew (web push notification lifetime free for one login), App Annie

Highlights

Concurrent Batches Every Month
Students Per Month

Why LIPSINDIA could be your choice for a Digital Marketing Course in Bengaluru.

  • The most exhaustive digital marketing content , with an exposure to real implementation and learning. All our students have an acces to real google analytics data, real adwords, webmaster tool data so that they get to know the real data. There isn't any institute which shares any such information to its student
  • Unlike other institute where trainers have just worked as agencies and have no clue on revenue side , At LIPSINDIA our digital marketing trainers having worked for real business have sufficient exposure to revenue side and hence carry the most unique exposure of what the industry expects.
  • Every digital marketing batch gets to create a real time live campaign on Google Adwords. No Other institute offers such kind of spend. This ensures our students have confidence in creating live adwords campaigns.
  • Learn it from Google Partners.
  • Our students have access to paid email platforms to learn email automation. While sending emailer through bulk mailing platforms is no great shakes, however email automation , driving sales through inbound marketing is the need of hour.
  • LIPSINDIA Facebook, Instagram and Twitter Ad campaigns are managed by students in the live classroom.
  • LIPSINDIA Facebook, Instagram and Twitter Ad campaigns are managed by students in the live classroom.
  • Once A Student Always a student. Our past Digital Marketing Students can attend any session at any of our branches ,with a prior information and availability of the seats. Ensuring they are in sync with whats new. They do not have to pay the fees again
  • Our Trainers support for any problems faced in real time stays with you always even after the completion of the course.
  • We practise Inbound Marketing for our acquisition. We would not bug you by constantly bugging you up by calls or emailers post your enquiry, we might call you just two times and leave the rest for you to decide.
  • We do not believe in simply adding bullet points to course content just for the heck of it. We go full deeper into what ever we train.

Digital Marketing Course At Bangalore Testimonials

"Every Entrepreneur and Startup has to take responsibility for its marketing. If you are not visible you will not get business. It's very interesting what I have learned in LipsInda, Anand and his trainers has given me complete business scope and understanding of using Digital Platforms for Marketing"

- Harry Alexander, Pune

"Within 3 months post completion of Digital Marketing Course from LipsIndia, I could implement knowledge of SEO & got rankings for all the courses that my institute runs. It was a great experience learning from Anand and his trainers."

- Anil Wadikar , Pune

"For growing a 10 Crore Company to 100 Crore Company, brand recognition is a very important factor. With the help of Digital Marketing course by LipsIndia we are growing gradually in Korea, Bangkok, Malaysia, Singapore."

- Rahul Shinde , Pune

"LipsIndia content is very comprehensive, well thought out and value for money. Before doing Digital Marketing Course from LipsIndia I had never thought of venturing into the unknown territory of Digital, post completition of the course I got 2 clients for whom we will be doing digital marketing, so it's all falling in place for us now."

- Julean Thadathil, Pune

Not Just a Course -We Help Nurture Career And Business

We Are In No Race To Claim Numbers But Just In Case

Digital Marketing Training In Bangalore Starts

Weekdays Batch

Date Time (IST) City Location Price (GST included)
2017-09-18 07:30 PM - 09:30 PM Bengaluru A R Plaza #18/9, 100 Feet Road, BTM Layout 1st Stage, Gurappanapalya, Opp Relience Fresh, Bengalaru, Karnataka 560029
28000 - 30000

Weekends Batch(Saturday and Sunday Only)

Date Time (IST) City Location Price (GST included)

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Our Trainers

- Anand Kumar

An IIT Roorkee alumni with a cumulative 16 years of experience in Ecommerce, Digital Marketing, Entrepreneur, marketing strategies and communication. Worked as Business Head For healthizen.com as an equity partner, set up e-commerce from scratch , worked on digital marketing campaign’s with country’s top ad agencies and FMHG brands like Revital, Saffola, Accuchek etc.

- Rohan Kannirwar

An IIT Roorkee Alumni with 3+ years experience in Digital Marketing Consulting, Entrepreneurship, and Marketing strategies. Worked with E-commerce, Education, Automobiles, Recruitment and successful growing companies like Paisawapas.com 

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Digital Marketing Classroom Training FAQs.

Will I be able to successfully manage online marketing for any organisation ?

  • The digital marketing course has been designed keeping in mind the growing need of digital marketers by organisations. The USP of the digital marketing training program at LIPSINDIA is the extended focus on strategy training. While online marketing tools like SEO, SEM, Social Media, Mobile marketing are relatively easier to understand, what becomes more critical is the use of strategy while using these platforms.

What kind of exposure in strategy will i learn at LIPSINDIA Digital marketing Course ?

  • The biggest mistake a host of digital marketers do today is to try every possible online tool without much thought on Goal, customer, existing process, brand, sales cycle, etc and hence fail to deliver. The digital marketing course at LIPSINDIA lays an extra emphasis on getting your approach right so as to be a true marketing professional rather than being just one amongst the many so called digital marketers.

What skills do i need to posses to learn digital marketing perfectly and shine as a digital marketer?

  • You should have a passion for marketing wherein words like brand, customer retention and behaviour, analysis, sales cycle, ROI etc should not be alien to you. To get the right essence of this digital marketing course you should have a decent command over language,penchant for latest in trends and quick learner.

Do we get to work on live projects?

  • The entire digital marketing training has been built around real  time implemenation. Every student gets to create live Google adwords camapign, LIPSINDIA social media campaigns are created by students in classroom. All our digital marketing students have an access to live Google Search Console and Google Analytics data.

Why Lavenir Digital Marketing Institute?

  • LIPSINDIA boasts of running one of the most comprehensive and detailed internet marketing course compared to all available digital marketing courses offered by other digital marketing institutes. Besides LIPSINDIA trainers are extremely qualified in terms of pedagogy and rich experience which reflects in every successful students from LIPSINDIA.